We at BH see many interesting search terms used by individuals, causing them to stumble upon our site. We thought it may be best to share some of these and offer assistance to those seeking advice. We hope these answers will help future Googlers.
10) hoax hartz is killing dogs
Perhaps this EPA data will help to settle your question. The following screenshots are from the individual reports for both of Hartz Mountain Corporation’s dog products named in the EPA Public Advisory, Published in March 2010 (EPA Registration numbers 2596-150 and 2596-151)
Of course, you must also remember these are only the deaths Hartz has actually reported for only two of their spot-on products, this has been going on for decades, these reports only reflect 2008, plus it is suspected the majority of incidents go unreported or are left out due to technical limitations. These are the untold numbers.
The following chart shows, if a dog experienced an adverse reaction to any of the Spot-On dog products listed in the EPA Public Advisory Published in March 2010, what the likelihood was (based on percentage of reported events) of a dog experiencing Death or a Major, Moderate or Minor event. As you can see, in the case of an adverse event, dogs were 2.5 times more likely to die from a Hartz product than any of the other brands found in the EPA Public Advisory published in March 2010. Hartz also topped the list for Major events and Moderate events, clearly making it the most dangerous of these products.
Likelihood of Death, Major, Moderate or Minor Event if Your Dog Experiences an Incident With a Manufacturer’s Product Listed in the EPA Public Advisory published in March 2010:
We imagine this person now knows the answer to that question.
8) melinda dr. krazy dynotaku
??????????????
7) is hartz campaign by competitors
Umm… no.
6) “i am brokenhartzpets
No, you’re not. We wish to state this next bit is pure speculation, however, this seems like a lame attempt at investigation by an individual resembling the following illustration:
1) only positive feedback on hartz drops pro for dogs no negative remarks!
Why research the product if you are so thoroughly convinced it’s safe and do not wish to see evidence to the contrary?
We find it amusing you used an exclamation point. It’s almost as if you had lost patience with Google after numerous failed attempts to find the “Holy Grail” you seek.
We also find it quite amusing you broke down and visited our site anyway.
The following video re-purposes the well-known “This is Your Brain on Drugs” Public Service Announcement, broadcast on American television during the late 1980s.
Given the manner in which the cat in the second half of this video is reacting, we at Broken Hartz feel the frying egg symbolism draws an appropriate parallel to what this poor animal experienced.
This cat’s brain is frying.
Please like this video on YouTube and share it wherever possible.
Klout is a free social analytics service that measures the amount of content one creates versus the amount of interaction one gets from the public.
Klout tracks your social-media interaction, regardless of whether or not you sign up for the service. In this way, individuals using the Klout service can measure their social media presence versus others.
Shortly after launching, Broken Hartz signed up for the Klout service and began to document our progress against Hartzy.
This first picture shows our Klout versus Hartz from Februrary 16, 2012 to March 16, 2012. Hartz is the blue plot line:
The spike you see on March 12th was the day all hell broke loose after we discovered Hartz was trying to get us shut down on Twitter.
Obviously, Hartz had quite a bit of a head start on us, seeing as how the Broken Hartz mission only launched on January 22, 2012 and they are a multi-billion dollar monster with decades of experience deceiving the public; but we were already gaining while Hartz experienced a mild decline.
The spike you see on March 12, 2012 was when all hell broke loose on Twitter after Hartz’ attempt to censor us was revealed and we officially went to war. We experienced similar spikes when we beat Hartz on Facebook and Pinterest as well.
The Twitter community didn’t like hearing what this negligent company was trying to do and began to rally behind us. This was also the day we met our faithful #BHambassador, @lulu_lindi.
People had already been joining in, but Lulu was something different. She took our message and ran with it, telling everyone she met about BH and what Hartz was guilty of doing.
Hartz’ further criminal actions had ignited the very thing they were hoping to extinguish and we thank their shady, incompetent asses for haphazardly attempting it.
Way to go, Hartz. All you did was prove you suck and we are right.
The public got wise to you and they began to spread our message even further.
Additionally, with Lulu living in the UK, BH had now gained the ability to share its message with the world almost round-the-clock.
Here is how Broken Hartz stacks up against Hartz as of April 19, 2012. Again, Hartz is the blue plot line:
Broken Hartz has officially passed Hartz' Twitter influence, according to Klout.
In just three months and with zero financial investment, Broken Hartz has begun to outpace this multi-billion dollar beast.
Before we showed up, many people who are now in the BH camp had been happily engaging with Hartz and its facade of love for animals and silly fun.
We tore off Hartz’ mask and the public didn’t like what it saw.
Here are complete score analyses for BH and Hartz from April 19, 2012.
Up first, the Broken Hartz Klout analysis:
Here is Hartz Mountain Corporation’s analysis:
Clearly, the tide has turned.
Broken Hartz wishes to point out Klout is not without its detractors, but we feel strongly that it provides a good baseline of what kind of presence we have on Twitter versus Hartz. Hartz may wish to dispute this but, seeing as how our “We Iz Anonymous Cats” video has been trending on Twitter for 6 days straight, we thinks it’s safe to assume we are the current Twitter front-runner.
Here is a screenshot from day 6 of our Twitter trend with the #WLF.
Also, it’s important to note, Klout just tracks the amount of interaction an account gets versus the amount of content it puts out. It does not discriminate between good or bad interaction.
If you look closer at the screenshots above, you’ll notice Hartz’ main sources of interaction come from the @BrokenHartzPets account and the only official BH affiliate on Twitter, @BHpenny (If you missed Penny’s interview, click here.)
Were it not for BH, the #BHwarriors and the #BHtagteam; Hartz would barely register.
It is often said that no press is bad press, but we feel confident no one at Hartz or their Social Media/PR Firms, 5W Public Relations and Banyan Branch would say that right now.
Broken Hartz has explained its method previously (if you haven’t read it, please do), but we’d like to expand on this subject.
After completing our research regarding Hartz’ Executive Summary, Broken Hartz affiliates discussed the best way to get this message to the public. The sad truth is, our message is very depressing and the information being presented is tedious and complicated.
Our response to Hartz was very clinical.
As damning as the evidence we had was, it did not make for interesting reading. We needed to make this information attention-grabbing if we were to have a chance of communicating with the public.
Thankfully, this is where Broken Hartz excels!
Our affiliates, among other skills, represent the Graphic, Web and Multimedia Arts. Additionally, we work as communications experts in Marketing Departments and actively use social media in a professional capacity.
TIME OUT
Okay, Okay. many of you in the BH camp are probably screaming:
“Say it ain’t so, BH! Are you really guilty of working in Marketing?”
It’s true, we are, however the companies BH affiliates work for do not conduct themselves unethically nor do they engage in heavy-handed Marketing efforts.
Lastly, we have turned these hated powers into weapons of good against Hartz, so there.
TIME IN
We are quite familiar with this arena.
We know the rules.
We know how to fight back.
This is the main reason Hartz, Banyan Branch and 5W Public Relations, led by the nasty parasite, Ronn Torossian (That is not a typo, Ronn really spells his name with two “N”s), have had such a difficult time dealing with us despite the fact we have invested $0 in this effort.
How much have you spent, Hartzy?
By the way, don’t just take our word for it, Here are screenshots to prove these companies are behind Hartz’ Social Media/Marketing efforts. We’ve made sure to highlight another company supported by 5W Public Relations as well. Many animal rights activists will quickly understand why we have chosen to do so at this time.
If you're an animal rights activist, don't forget to check out who else 5W Public Relations assists.
Hartz is in so much need right now, Banyan Branch has them splashed all over their home page.
Moving on, after completing our response to Hartz, we launched our counterattack to their socially-inept media campaign.
Our goal is to take Hartz to the Court of Public Opinion where they will be found guilty.
Reformulation is no longer an option.
Hartz and Dr. Melinda Fernyhough, the Vet who cried “Safe and Effective” are never to be trusted again.
Hartz Mountain Corporation will have no choice but to shut down.
The Broken Hartz mission has broken down in the following manner:
Step 1 – Servicemark
Man, did that pay off! We knew a good mark would assist with recognition as our message expanded, but we had not foreseen how crucial this step would be in providing legal protection from Hartz’ counters to our actions. As we later revealed, Penny is the affiliate responsible for this little gem.
Step 2 – Start WordPress Blog
The blog is our passion! We started it while working on the Summary to get our feet wet. Scaling back from our daily posting schedule was tough, but necessary to allow other branches of the mission to flourish.
Step 3 – Twitter
The information was there. Now we had to advertise. As with the blog, we started our Twitter account before submitting our Summary to Rite Aid. We immediately began tweeting at Hartz, but, from our blog views, they didn’t seem to take notice.
Step 4 – Jazz Up the Summary
It’s still tedious, but definitely entertaining. The day Rite Aid Senior Counsel finally clued Hartz in as to what we had been up to, our blog views spiked!
Clearly, we had gotten someone’s attention.
We had been reveling in their phony EPA article being witnessed by the public in all its glory for those four days before Hartz deleted it! That’s a very interesting, often overlooked, post. Be sure to check it out.
Step 5 – Get Loud, Very Loud
Hartz was on to us, so it was time to get as loud as possible on Twitter.
Step 6 – The Expansion.
It was time to spread the message, but there was a problem.
Step 7 – The Infringement Battles
Step 6 led to the discovery of Hartz’ “response” to our actions. This was a brilliant chapter in the BH mission in which Hartz was handed three sound beatings (on Twitter, Facebook and Pinterest) thanks to Penny’s servicemark and our collective knowledge of how to defend it.
This also led to a huge spike in exposure and interest in our cause.
Thanks, Hartz!
Step 8 – Let Loose the Visuals
BH had been including graphics in posts for a while. They readily appeared in Google searches but we weren’t communicating a visual message beyond that point.
This changed when @Di_sss took it upon himself to create clever visuals and distribute them over Twitter. This rallied BH to get a move on and attend to this important avenue of communication that we had been relatively ignoring.
To be clear, @Di_sss is not an official BH affiliate. He is a compatriot that has taken up the cause in a most inspiring way. His contributions have not only added to the BH message on Twitter, but have been shared on our Pinterest, Facebook and YouTube pages as well.
Thank you for providing great content all on your own, Guye.
Your unique methods paved the way for the release of our “We Iz Anonymous Cats” video as well as drove us to creating “Melinda Wants Money“. We’re sure Mel just loves that one.
A picture is worth a thousand words and a video is worth tens of thousands of pictures.
Look Mel, you’re going to be a superstar!
Continuing
People don’t seem to readily care about this topic unless they are animal activists or have been affected themselves.
We welcome these individuals with open arms. They are a great boon to our mission, but our true goal is to reach those who are neither.
We seek to rally the disengaged public before this happens to them, but there are a lot of people talking on the internet and getting them interested in what one small organization has to say is difficult.
This is why we have taken our aggressively cutting and sarcastic approach to Hartz.
We have slowly built on this idea, in an attempt to make Hartz a laughing stock. We want all to readily associate Hartz Mountain Corporation as a joke. A pathetic excuse for a company that everyone knows to avoid.
Despite the joking, we make sure to always speak truth. It is our only protection and all that we need.
We make every effort to speak carefully, in our own crazy way.
For instance, Broken Hartz refrains from recommending any flea products, but simply asks people to speak with a reputable Veterinarian.
It’s not that we don’t have an opinion on the matter, we just really want to drive the point home that people should check with a reputable Vet before putting anything on an animal.
Some products are safer than others depending on certain variables and sometimes reputable products have counterfeits available online, making the whole matter more complicated.
There are even many organic solutions available but, again, we ask you to first speak with a reputable Veterinarian.
You may notice individuals supporting the BH mission mentioning their own product preferences but, these individuals are not official members of Broken Hartz and their opinions should not be attributed to us.
Followers are always free to state their own thoughts and recommendations even if BH has a differing opinion.
You are individuals with your own voices.
We are not responsible for what you have to say and, more importantly, you are not responsible for anything we say.
Nevertheless, we wish to announce the creation of our BH Warrior Kit page.
There, you will find many useful tools to aid you in joining our cause, should you wish to avail yourself of them.
Click this link for the previous article in our Hartz “Executive Summary” exposé: It “Figures”
It is often necessary to be long-winded when dismantling Hartz Mountain Corporation’s machine of deception, but other times the point can be made quite simply.
At the beginning of our current exposé, we discussed this statement in Hartz’ “Executive Summary”:
(Hartz’ Executive Summary of EPA Evaluation of Pet Spot-On Products, Page 6, Paragraph 2, Sentences 1 and 2)
“Unfortunatley [sic], there is a lot of misinformation on the internet about flea and tick products. Hartz is working constantly to offer factual information about flea and tick products, including a [sic] education tab on our Facebook page that will link you directly to the EPA website for accurate, independent information.”
When called out on this little "doozy", did Hartz make good and provide factual information about the EPA's Public Advisory? Nah, they just removed the link from their Press Releases page altogether. Problem solved.
We’d like to present a side-by-side comparison of two videos concerning Hartz products.
First up: Hartz, its Resident Veterinarian, and one very skeptical cat.
Everything seems to have gone pretty well. Maybe we’ve got it all wrong. Maybe Hartz products really aren’t that bad…
(Warning: the following video is unsettling)
To date, there are no comments from Hartz on this video even though Dr. Melinda claims in Hartz’ “Executive Summary” document:
(Hartz’ Executive Summary of EPA Evaluation of Pet Spot-On Products, Page 6, Paragraph 3, Sentence 2)
“We reach out to every consumer who either posts a complaint on the internet or emails us directly.”
There are plenty of YouTube videos documenting cats and dogs having reactions to Hartz flea products with a noticeable lack of response from Hartz. We have not included these in our response as many are quite disturbing.
More to come.
Click this link for the last article in our Hartz “Executive Summary” exposé: Not So Easily Dismissed
RT @paige_doss: @BrokenHartzPets Put Hartz collar on my adult cat. She spiked a high fever, lost clumps of fur, vomited, refused to eat, ... 3 months ago
Happy New Year to all who've supported our mission in some way, shape or form. Without all of you, we would never have a chance of success. 4 months ago
@Di_sss Thank you very much, Guye. We look forward to a great 2013 together! =^..^= 4 months ago
